Job Description
The Director of Business Development and Partnerships is crucial in showcasing immediate value in strategic and business discussions. They will shape market segmentation, client acquisition, and growth initiatives for agency services. Collaborating closely with Superfly's senior team, the Director will drive revenue, identify new opportunities, and enhance industry leadership. They'll nurture existing relationships, reach out to potential partners, and convey Superfly's solutions effectively. This role demands a strategic mindset, successful business development experience, creative solution articulation, and leadership skills. The ideal candidate is a self-starter with strong communication and negotiation abilities. The Director will need to interface across various management levels, establish a growth-focused strategic plan, and exhibit familiarity with relevant tools and technologies for business development.
- Drive Superfly agency revenue by understanding our unique selling proposition and competitive advantage.
- Identify and capitalize on profitable new business opportunities for Superfly’s experiential agency.
- Collaborate on sales forecasts, striving to exceed revenue goals through personal and team efforts.
- Nurture existing relationships for agency growth, in conjunction with the client leadership team.
- Outreach to potential new brand partners, communicating agency solutions, advantages and capabilities.
- Share top creative achievements and case studies to drive interest and action with prospective brands.
- Build a network through strategic brand outreach for new opportunities and revenue generation.
- Develop an overall outreach plan and best practices for relationship building.
- Research key brands, audit marketing efforts, and understand budgets, planning cycles and fit for agency services.
- Lead weekly business development meeting agendas.
- Project manage new business pitches from receiving the brief to competition. Collaborate with strategy, creative, production and client leadership teams to ensure an on time and high quality deliverable.
- Develop annual and quarterly growth plans to present to the executive leadership committee outlining areas for expansion, improvement, and beyond.
- Attend select conferences, industry events, review publications, and expand personal networks.
- Submit business development activity via Copper (CRM), including contacts, meetings, reports, plans and outcomes.
- Oversee sales process for Superfly festivals (Outside Lands) including collateral development, revenue projections, brand prospecting, financial reconciliation, deal memo creation, contracting, and executing.
- Build and foster a network of relationships through strategic brand outreach to create new opportunities and drive revenue for Superfly and Superfly festivals.
- Develop proposals, write contracts, and execute Outside Lands sponsorships alongside the production team.
- Support client services team on sponsorship and revenue strategy deliverables for existing client business.
- Support thought leadership endeavors as it pertains to them being sales tools for net new and existing growth
- Maintain and grow knowledge by attending conferences, industry events.
Experience & Qualifications:
- Strategic thinker and relationship builder with brands with the ability to generate and close business.
- Experience in business development for complex creative brand solutions.
- Experiential agency business development a plus.
- Ability to conceive creative solutions based on our company's capabilities and ambition.
- Strong leadership, communication, negotiation, and organizational skills.
- Ability to interface with various management levels, demonstrating business savvy and judgment.
- Skilled to create and execute a strategic plan for business growth and new client acquisition.
- Familiarity with relevant technology and tools (LinkedIn Sales Navigator, Copper CRM)
- 5-7 years in business development, agency preferred, sales, or media & entertainment industry
- Ideally holds a degree in marketing, advertising, or communications.
When determining compensation, several unique factors come into play. Currently, a fair salary range estimate is $120-$135k. Compensation decisions are influenced by factors such as experience, training, skill set, business needs, and travel requirements.
Job Tags
Full time, Immediate start,