Google Search Media Buyer Job at Activate Talent, Remote

bWZtcjExWnlDT1hyT2JKT2ppS054dENv
  • Activate Talent
  • Remote

Job Description

Location |  Remote, unless in LA/OC then Hybrid with 3 days LA HexQuarters

Time Zone Expectations |  Central 

Details |  Full Time- Exempt 

Reporting to | Head of Advertising

  • Campaign Strategy:  Collaborate with the marketing team to develop comprehensive digital advertising strategies that encompass both paid search,YouTube, and offline channels.

  • YouTube Advertising:  Plan, execute, and optimize YouTube advertising campaigns, leveraging video content to enhance brand visibility and engagement.

  • Paid Search Management:  Develop and implement strategic paid search campaigns across various platforms, including Google Ads, ensuring alignment with business goals and KPIs.

  • Budget Allocation:  Manage advertising budgets effectively, optimizing spend across paid search and YouTube to maximize ROI and achieve campaign objectives.

  • Keyword Research:  Conduct thorough keyword research to identify relevant and high-performing keywords for paid search campaigns.

  • Reporting & Analysis:  work with Advertising + Growth teams to create and maintain reports/analyses scrutinizing success and optimizations in google, youtube, and other marketing campaigns

  • Paid Media Strategy:  Directly assist Head of Advertising in creating, executing, and reporting on ongoing paid media strategy and budget allocation. 

  • Testing & Incrementality:  Devise, Implement, and analyze tests within paid media accounts, including 2-cell geo holdouts, A/B tests, and more 

  • Competitor Analysis:  Stay informed on industry trends and competitor activities, adjusting strategies accordingly to maintain a competitive edge.

  • Collaborative Reporting:  Work closely with the analytics team to generate comprehensive reports on the performance of paid search and YouTube campaigns.

Requirements

  • Proven experience in managing paid search campaigns, with a focus on YouTube advertising within an eCommerce setting.
  • Management experience of google and youtube campaigns exceeding $50k/month in total budget.
  • In-depth knowledge of Google Ads and YouTube advertising platforms.
  • Analytical mindset with the ability to interpret data and make informed decisions.
  • Strong understanding of digital marketing trends and best practices.
  • Effective communication and collaboration skills.
  • Detail-oriented with excellent project management abilities.
  • Curiosity & eagerness to understand and own new tools, data, and opportunities
  • Proven track record of account ownership
  • Communication skills & experience that match a high-powered remote team
  • Familiarity with eCommerce analytics tools.
  • Bachelor’s degree in Marketing, Advertising, or a related field, preferred.
  • Love of food and cooking! Cooking skills and/or experience in the culinary industry a plus

Job Tags

Remote job, Full time,

Similar Jobs

Nextaff

Cherry Picker or Reach Operator Job at Nextaff

 ...Great opportunity in Stone Mountain/ Tucker Area. We are looking to hire Personnel who can operate both Crown Reach Truck and Cherry Picker. (Must drive both) Pay: ~$18.50 Regular - 1st Shift. ~$19.25 Regular- 2nd Shift. ~ Performance Incentive Bonus pay ~... 

The TEA Center

Preschool Teacher fluent in Spanish, French or Mandarin Job at The TEA Center

Looking to be part of a growing successful child care center? As a Preschool teacher at the Transformational Education Adventure Center, you will be part of a fast paced business while making a difference in the lives of children. Prefer candidates with a CDA or a degree...

Lollipop Pediatric Dentistry & Orthodontics

Janitor Job at Lollipop Pediatric Dentistry & Orthodontics

 ...Smiles is seeking a dedicated and reliable Janitor to maintain cleanliness and hygiene standards within our dental office. The ideal candidate will ensure a clean, safe, and pleasant environment for our patients and staff. Key Responsibilities: Perform general cleaning... 

Disney

Sr. Corporate Financial Planning Analyst (Enterprise Technology) Job at Disney

 ...with quarterly financial close process between Tech partners and Accounting Review actuals compared to forecast/plan and deliver clear...  ...SAP, Cognos, Adaptive Planning, etc. CPA Education: ~ Bachelor's degree in Finance, Accounting, Economics, or other similar... 

Martin Brower

Warehouse Order Selector Job at Martin Brower

 ...orders according to assigned load tickets, shrink wrap and label orders and move completed orders to the loading dock area of the warehouse Accurately receive inbound products, replenish and manage inventory as needed Perform pre-shift equipment checks and safely...