Google Search Media Buyer Job at Activate Talent, Remote

bWZtcjExWnlDT1hyT2JKT2ppS054dENv
  • Activate Talent
  • Remote

Job Description

Location |  Remote, unless in LA/OC then Hybrid with 3 days LA HexQuarters

Time Zone Expectations |  Central 

Details |  Full Time- Exempt 

Reporting to | Head of Advertising

  • Campaign Strategy:  Collaborate with the marketing team to develop comprehensive digital advertising strategies that encompass both paid search,YouTube, and offline channels.

  • YouTube Advertising:  Plan, execute, and optimize YouTube advertising campaigns, leveraging video content to enhance brand visibility and engagement.

  • Paid Search Management:  Develop and implement strategic paid search campaigns across various platforms, including Google Ads, ensuring alignment with business goals and KPIs.

  • Budget Allocation:  Manage advertising budgets effectively, optimizing spend across paid search and YouTube to maximize ROI and achieve campaign objectives.

  • Keyword Research:  Conduct thorough keyword research to identify relevant and high-performing keywords for paid search campaigns.

  • Reporting & Analysis:  work with Advertising + Growth teams to create and maintain reports/analyses scrutinizing success and optimizations in google, youtube, and other marketing campaigns

  • Paid Media Strategy:  Directly assist Head of Advertising in creating, executing, and reporting on ongoing paid media strategy and budget allocation. 

  • Testing & Incrementality:  Devise, Implement, and analyze tests within paid media accounts, including 2-cell geo holdouts, A/B tests, and more 

  • Competitor Analysis:  Stay informed on industry trends and competitor activities, adjusting strategies accordingly to maintain a competitive edge.

  • Collaborative Reporting:  Work closely with the analytics team to generate comprehensive reports on the performance of paid search and YouTube campaigns.

Requirements

  • Proven experience in managing paid search campaigns, with a focus on YouTube advertising within an eCommerce setting.
  • Management experience of google and youtube campaigns exceeding $50k/month in total budget.
  • In-depth knowledge of Google Ads and YouTube advertising platforms.
  • Analytical mindset with the ability to interpret data and make informed decisions.
  • Strong understanding of digital marketing trends and best practices.
  • Effective communication and collaboration skills.
  • Detail-oriented with excellent project management abilities.
  • Curiosity & eagerness to understand and own new tools, data, and opportunities
  • Proven track record of account ownership
  • Communication skills & experience that match a high-powered remote team
  • Familiarity with eCommerce analytics tools.
  • Bachelor’s degree in Marketing, Advertising, or a related field, preferred.
  • Love of food and cooking! Cooking skills and/or experience in the culinary industry a plus

Job Tags

Remote job, Full time,

Similar Jobs

SidelineSwap

Fall Sports Marketing Internship Job at SidelineSwap

 ...Description SidelineSwap ( is the #1 online marketplace in sports, and was recently ranked the 13th fastest growing marketplace (...  ...and learn from, our team? We're hiring fall interns to join our Marketing, Merchandising, and Partnerships teams as we build the best buying... 

ROERS

Leasing Agent Job at ROERS

As a Leasing Agent, you are passionate about being customer-focused, making a positive impact, able to multi-task, and having a can-do...  ...demonstrate Roers Core Values of Respect, Opportunity, Partnership, Experience, Expertise, and Community when working with team members,... 

Enterprise Electrical

Electrical Senior Project Manager Job at Enterprise Electrical

 ...benefits _______________________________________________________________________ Enterprise Electrical is seeking a skilled and experienced Electrical Senior Project Manager to lead large-scale Mission Critical Data Center Projects in Cedar Rapids, Iowa, and other... 

Inter-Con Security

Security Supervisor (80559) Job at Inter-Con Security

 ...Overview Founded in 1973, Inter-Con Security Systems, Inc. is a leading US-owned security company, providing integrated security solutions...  ...employs over 25,000 security personnel worldwide, trained and managed by a team of professionals with unsurpassed military, law... 

Hyatt Hotels

Sous Chef - Full Time Job at Hyatt Hotels

 ...every way every time. Diversity and Inclusion, Diversity is an integral part of who we are and what we represent. The goal of the Sous Chef is to manage a specific department and work with the culinary management team to create, implement and maintain quality standards....