Senior Social Media Strategist Job at The Hoffman Agency, Portland, TX

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  • The Hoffman Agency
  • Portland, TX

Job Description

(Hybrid-San Jose CA Portland OR Boston MA Seattle WA)

Do you consider social a key method of communication Do you think memes can propel a brand narrative Are you excited about data Us too!

We are an integrated communications consultancy that solves business problems for tech companies and while our heritage lies in earned media and PR we increasingly execute blended campaigns that use content to tap into owned and paid media as well as other digital modalities.

Now more than ever were looking for capable and creative individuals eager to help us seize the plethoraof opportunities knocking down our metaphorical door in this case as aSenior Digital Account Executive!

Skills and Responsibilities:

  • Executeand own the day-to-day management ofsocial media campaigns on behalf of clients supporting content creation and engagement recommendations
  • Write compelling quality social copy that engages
  • Manage online communities
  • Ideate and create quality error free work on multiple social and digital channels
  • Proven ability to lead projects from planning tocompletion with precision time management whilemaintaininghigh-quality outcomes.
  • Measuresuccess on each platform sharing actionable insights with your account teams and clients
  • Lead client callspresenting updates andcontributing to proactiveand positivecommunications
  • Excellent communication and presentation skillsdemonstratingan ability to be engaging and simplify complexconcepts
  • Work with the PR teams to uncover opportunities toprovideadditionalservices to clientsexpanding
    digitalengagement
  • Support new business and current client research efforts through social listening tools
  • Utilize our digital tech stack to work smarter and measure performance
  • Forge relationships with the Agencys digital colleagues in the US Asia and Europe
  • Stay current onpromote and evangelize integrateddigitalbest practices across the Agency including new channels and strategiesthat keep us ahead of the curve
  • Work with creative to craft visual stories we can tell on social media
  • Track the effectiveness of social media posts campaigns and creative then recommend optimizations
  • Collaborate across the agency to producegood work!

Functional Expertise

  • Firm understanding ofsocial media best practices particularlythoseapplicable tothe platforms mostrelevant to our B2B Tech clients (hint: LinkedIn)
  • Developcontent platform andcampaignstrategies based onspecificobjectives and content needsof individual clients
  • Ability to pinch hit as a copywriterand recognize thatcompelling contentisntriddled with showy adjectives and adverbs
  • Project and account management (including ability to prioritize)
  • Understandingof the following a plus:
  • Dataanalytics and supporting tools like Google Analytics
  • Paid social campaign management and execution
  • Social media management and listening platforms like Sprout Social Agility Hootsuite etc.
  • SEO SEM PPC and other acronyms that fall under the digital umbrella
  • Marketing automation platforms like HubSpot and/or Marketo is also a plus

Qualifications

  • B achelors degree in business PR/Advertising Communications Journalism or Liberal Arts
  • 2-4years of public relations experience (agency experience is preferred)
  • Report into one of our office locations (Boston Portland or San Jose)
  • Constantly thinking about social media and how our brands can communicate on these platforms
  • Thirst for learning about technology social media and marketing
  • Cultivate teamwork and a mentality that the teams success is everyones success
  • knack for taking complex information and reshaping it so others can understand it
  • Can problem-solveand loves a challenge
  • Has a sense of humor(required)

People-centered benefits

  • 20 PTO days
  • 11 holidays including MLK day Presidents Day and Floating Holiday
  • Birthday PTO
  • 401(k) match
  • Going the extra kilometer (gain extra time off from going above and beyond)
  • Knock-off early on Fridays!
  • Weekly Wellness Hour
  • Sabbatical program
  • Home office stipend
  • Wellness and Professional Development Fund
  • Mentor Program

We are a company that values diversity and inclusion. We also care.

Come join us in pushing and periodically shoving the boundaries of communications.

This roles internal title will be Digital Senior Account Executive with a competitive benefits package and salary range of $64000 - $72000 depending on experience and location. We will contact all shortlisted candidates.

Required Experience:

Manager

Job Tags

Full time, Work at office, Home office,

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