***U.S. BASED LAW FIRM IS SEEKING A FULL TIME, LONG TERM, SINGLE, DEDICATED SOCIAL MEDIA/MARKETING PROFESSIONAL. USE OF THE TIME TRACKER IS MANDATORY, AND ALL LOGGED HOURS MUST REFLECT WORK PERFORMED EXCLUSIVELY FOR OUR FIRM. MUST NOT HAVE ANY CURRENT FULL TIME PROJECTS IN PROGRESS, AS THIS PROJECT REQUIRES 40 HOURS PER WEEK. MUST BE ABLE TO WORK ON THE PROJECT 8:30 AM - 6:00 PM EST MONDAY - FRIDAY TO BE AVAILABLE FOR TEAM COLLABORATIONS AND COMMUNICATIONS***
Our law firm is looking for a freelance Social Media/Marketing Specialist to help us elevate our brand across Instagram, LinkedIn, Facebook, YouTube and more. You’ll create platform-specific posts, design visual assets, manage our content calendar, and analyze performance to guide future campaigns. You’ll also be responsible for tracking key metrics and reporting on what’s working—so we can double down on what drives real engagement and results. In this small team environment, you’ll have the chance to step beyond your usual responsibilities, accelerating your learning, development, and opportunities for advancement.
If this sounds like an exciting opportunity, and you’re fluent in social media trends, confident with design tools, and passionate about building professional communities—we’d love to hear from you.
**DUTIES**
- Create and schedule engaging content for Instagram, Facebook, LinkedIn, Tiktok, and YouTube to promote our firm and connect with attorneys and potential clients.
- Contest any content that gets banned or removed
- Design visual assets including banners, podcast logos, magazine ads, and landing pages.
- Develop content for our private Facebook group, “The Profitable Attorney Connection,” to grow community engagement and promote our services.
- Maintain and update the social media calendar to ensure consistent, strategic posting.
- Edit and repurpose video and photo content for platform-specific formats.
- Monitor analytics and engagement metrics to evaluate content performance and guide future strategy.
- Track key performance indicators (KPIs) across platforms and prepare monthly reports summarizing engagement, reach, and content effectiveness.
- Research trends and competitors to keep our content fresh, relevant, and competitive.
- Collaborate with internal team members for content approvals and feedback.
- Organize and archive design files and marketing assets for easy access and reuse.
- Update branding elements (logos, templates, etc.) to reflect current campaigns and identity.
- Other duties as assigned
QUALIFICATIONS
- 3+ years of experience in social media marketing, content creation, or digital design.
- Proven success managing content across LinkedIn, Facebook, Instagram, and YouTube.
- Proficiency with Canva, Adobe Creative Suite, or similar design tools.
- Experience with video editing tools (e.g., CapCut, Adobe Premiere, or equivalent).
- Strong understanding of social media analytics and reporting tools (e.g., Meta Business Suite, LinkedIn Analytics).
- Excellent attention to detail.
- Ability to manage a content calendar and execute campaigns independently.
- Familiarity with legal or professional services audiences is a plus.
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